Google Maintains Digital Ad Dominance; Facebook Gains

By | July 16, 2014

Scalper1 News

Google will continue to dominate the global digital ad market this year, netting an estimated 31.45% share of dollars invested by advertisers worldwide, according to eMarketer. Google (GOOGL) will also continue to dominate in mobile advertising market share, with 50.2%. Facebook (FB), in second place, is expected to show the strongest gain among ad leaders, increasing its share to an estimated 22.3%, from 17.8%. Though Google (GOOG) will actually Scalper1 News

Scalper1 News