Scalper1 News
A survey of consumers in the U.S., U.K., Italy and China is showing much stronger-than-expected demand for Apple ‘s (AAPL) big-screen iPhone 6 Plus, spelling good news for Apple’s profit and bad news for rival Samsung. About 40% of respondents said they are likely to buy an iPhone 6 series phone in the next year, the UBS survey showed. Over half of intended purchases are for the 5.5-inch iPhone 6 Plus compared with 38% for the 4.7-inch iPhone 6. The rest aren’t sure which iPhone 6 model they will buy. “We have modeled a 2.5-to-1 ratio favoring the iPhone 6, so a tilt toward the 6 Plus would be positive for Apple’s phone ASPs (average selling prices) and earnings,” UBS analyst Steven Milunovich said in a note Monday. Demand for the iPhone 6 series is particularly strong in mainland China, Milunovich says. The survey results show that… Scalper1 News
Scalper1 News