Tag Archives: sne

Game over for Xbox One; PS4 seen winning by big margin

For Microsoft’s (MSFT) Xbox One, it’s game over in the console war. Sony’s PlayStation 4 is going to win the current generation of video game consoles by a wide margin, says research firm Strategy Analytics. In 2019, there will be 40% more Sony (SNE) PS4s in use than Xbox Ones, Strategy Analytics forecast in a report out Wednesday. The global active installed base of Sony’s PS4 is predicted to reach 80 million units by 2019, compared with 57 million for Microsoft’s Xbox One, the research firm said. “Both consoles will be near the peak of their life cycle at that time, although there will be room for further modest growth,” analyst David Mercer said in a blog post. Meanwhile, Nintendo’s (NTDOY) Wii U is destined to remain a distant third in the console business, with a projected installed base of 15.2 million units. While not a flop like the GameCube,…

Sony Betting Streaming Video Puts Its Comeback Into Focus

Sony could be the comeback kid in a fighting video game: On Feb. 5, the company reported better-than-expected December-quarter results and upgraded its financial outlook for the fiscal year, which ends on March 31. Sony’s (SNE) U.S. stock bounced 11% on the news and is up more than 60% the past 12 months despite November’s cyberattack on its film studio. Friday, Sony stock touched a nearly four-year high. Questions over the restructuring linger,

Monotype hopes for sticky business with Swyft Media

Typeface technology company Monotype Imaging (TYPE) is hoping its purchase of Swyft Media will give it a sticky new business. Monotype purchased the startup last month for $12 million, with the possibility of an additional $15 million if Swyft Media meets certain performance criteria. Swyft works with brands and advertisers to create digital stickers, emoticons and themes that consumers use in mobile messaging apps. Swyft has created branded mobile content for over 300 brands, including entertainment companies and college sports teams. Swyft has developed sticker campaigns for brands like DreamWorks Animation (DWA), Hearst, MillerCoors, Sony (SNE) and Walt Disney (DIS), among others. With Swyft’s digital stickers, consumers can customize their messages with themes like Disney’s “Frozen” or the University of Florida Gators. Swyft Media’s expertise in the emerging world of branded, in-app mobile messaging content is expected to help Monotype reach a new set of customers (namely millennials), with an…