Tag Archives: gpro

GoPro making progress toward media brand goal

Action camera maker GoPro (GPRO) is making progress toward its goal of becoming a media company, a report Monday from Dougherty & Co. suggests. The San Mateo, Calif.-based company is looking to capitalize on the plethora of user images shot with its cameras as well as its own professionally produced adventure videos. “GoPro (GPRO) last week continued to build viewership for its media brand, adding over 18,000 subscribers to its YouTube channel (implied 39% annual growth rate) and over 51,000 Instagram followers (implied 74% growth rate),” Dougherty analyst Charles Anderson said in his research note. “GoPro also gained 26,000 new ‘Likes’ for its Facebook (FB) page, growing the audience by 21% year over year. “GoPro’s channels on Google’s (GOOGL) YouTube now have nearly 2.81 subscribers. Its Instagram page has 3.7 million followers. Its Facebook page has almost 8.25 million likes. But GoPro stock was down more than 3%, near 58.50, in…

GoPro entering ‘period full of positive catalysts’

GoPro (GPRO) stock on Friday bounced back from Thursday’s steep decline after JPMorgan analyst Paul Coster raised his rating on the maker of action cameras to overweight from neutral on valuation. GoPro stock was up 3% in afternoon trading on the stock market today, near 62. On Thursday, GoPro stock sank 4.3% to 60.05, its lowest level since early September. The stock peaked at 98.47 on Oct. 7. GoPro (GPRO) component supplier Ambarella (AMBA) saw its shares down a fraction, near 47.50, in afternoon trading Friday. Ambarella makes image processors for GoPro’s Hero cameras.

GoPro customers buying, GoPro investors selling

Presented with a good-better-best lineup of GoPro (GPRO) action cameras, most consumers have decided on the better models. A survey by Pacific Crest Securities found that the largest percentage (29%) of GoPro buyers this holiday season planned to get the $400 Hero 4 Silver camera. The top-of-the-line model, GoPro’s $500 Hero 4 Black, came in third with 19% of expected buyers. In second place was the $300 Hero 3+ Silver camera. The new entry-level camera, GoPro’s $130 Hero, was in fourth place with 16% of shoppers, followed by the $200 Hero 3 White camera with 10%, Pacific Crest said. When Pacific Crest asked 855 U.S. adults which electronics item is on the top of their holiday shopping list this season, 2% said GoPro cameras. “Hero 4 Silver inventory levels remain sparse in specialty channels, “Pacific Crest said in a report Monday. “To the degree this continues, we think it would…