Rubicon Project Rises As Digital Ad Firm Makes IPO

By | April 2, 2014

Scalper1 News

Shares of digital ad company Rubicon Project (RUBI) were up 34% in midday trading Wednesday, after the company priced its IPO at 15 late Tuesday. The Los Angeles-based company sold 5.4 million shares, raising about $81 million. Insider shareholders sold another 1.4 million shares for about $21 million, the company said in a press release . The stock priced at the bottom of its expected 15-to-17 range. One drag on the stock was the poor performance Scalper1 News

Scalper1 News