Pandora Ready To Join Price Increase Party: RBC

By | March 28, 2014

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Pandora Media (P) is ready to join the party of consumer-related Internet companies jacking up prices for their respective services. At least, that’s the view of Mark Mahaney, an analyst for RBC Capital Markets. In a Friday research report, Mahaney says the leading Internet radio provider’s plan to increase its subscription price from $36 a year to a monthly rate of $3.99 to $4.99 is in keeping with recent price increases from Netflix (NFLX) and Scalper1 News

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