Scalper1 News
Advertisers are boosting their local mobile ad spending as more consumers scour the Web for information using their smartphone or mobile device, says research firm eMarketer. That’s underscored by gains in U.S. mobile Internet search ad revenue attained by the Big Four in that sector — Web portals Google (GOOGL) and Yahoo (YHOO), along with YP, the private held company formerly known as Yellow Pages, and Yelp (YELP). In 2015, U.S. search ad Scalper1 News
Scalper1 News