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Twitter tiptoed into e-commerce in September with its new “buy” button, embedded in some tweets of partners such as Home Depot and Burberry. But the microblogging platform is positioning itself to sell more than just house paint and cashmere scarves. Twitter’s (TWTR) “buy” button could develop into a larger “commerce engine” that includes media subscriptions, says Chilton Capital Management analyst Sam Rines. Each day, Twitter carries more than Scalper1 News
Scalper1 News