Twitter Adds Coupon Service To Its E-Commerce Lineup

By | November 25, 2014

Scalper1 News

Two months after microblog Twitter (TWTR) vaulted into e-commerce with a new “buy” button feature installed in some tweets, the company is adding a virtual coupon service. On Tuesday — just in time for holiday shopping extravaganzas Black Friday and Cyber Monday — the company began testing coupons as it strives to expand its e-commerce cred further. Advertisers can use the new feature, called Twitter Offers, to create promotions linked to credit Scalper1 News

Scalper1 News