Tag Archives: twtr

World Cup soccer giving Twitter a kick in the pants

The 2014 FIFA World Cup soccer tournament in Brazil could provide a big boost for microblogging service Twitter. The short-message social network has been beaten down in recent months by slowing subscriber and usage growth. But the month-long World Cup tournament, which kicked off on June 12, could be just what the doctor ordered. “The World Cup could drive a boost in Twitter ‘s (TWTR) global users and usage,” Rosenblatt Securities analyst Martin Pyykkonen said in a research note Monday. “Other major live events (Super Bowl, Academy Awards, etc.) have been single day/night events with huge spikes in traffic, but the World Cup is spread over about a month in June/July and has global audience appeal (even if less so in the U.S.).”

Twitter COO Flies As Part Of Top-Level Reorganization

Twitter (TWTR) COO Ali Rowghani has resigned from his position — but is expected remain a Twitter employee — as part of a top-level shakeup at the microblogging platform. Twitter announced the resignation in a Thursday regulatory filing, saying Rowghani will continue to be employed at Twitter as a “strategic adviser” to CEO Dick Costolo. The San Francisco company will not find a replacement COO, but will rather shift his responsibilities to other

Twitter Initiated With Buy Rating On Mobile Ad Update

New ad features at social network Twitter (TWTR) could drive near-term revenue more significantly than previously forecast, says Pacific Crest analyst Evan Wilson, who initiated coverage with a rating of outperform, or buy. Twitter on Thursday also announced the acquisition of Namo Media, a native advertising firm. The price tag reportedly was about $50 million. “In our conversations with the Namo Media team, it became clear we share a vision for