PC Devastation Fuels Intel Jobs Slash, Hard-Disk Drive Crash
The sharp drop in PC sales that is the main reason Intel ( INTC ) will slash 12,000 jobs is also why the disk drive industry continues to get slammed. The two largest disk drive makers, Western Digital ( WDC ) and Seagate Technology ( STX ), for several years have tried to deftly maneuver through the dramatic drop in PC sales. Global PC shipments fell 9.6% in the first quarter, year over year, to 64.8 million units, according to research firm Gartner. It was the sixth consecutive quarter of declines and the first time since 2007 that quarterly shipments fell below 65 million units. Chips and disk drives have been two central elements in every PC since personal computers emerged about 35 years ago. Intel has moved to lessen its reliance on PCs by getting more chips placed in mobile devices, data centers and elsewhere. “We are evolving from a PC company to a company that powers the cloud and billions of smart connected and computing devices,” said Intel CEO Brian Krzanich, when the company reported fourth quarter earnings on Tuesday. Besides the PC drop, Seagate and Western Digital have been hit hard by the emergence of tablets and smartphones, which don’t contain disk drives at all. Seagate’s year-over-year revenue has decelerated for 10 of the last 12 quarters. The trend is similar at Western Digital. That is expected to continue when both companies report quarterly earnings next week. Weston Twigg, an analyst at Pacific Crest Securities, expects disk drive revenue to decline about 8% annually through 2020, he wrote in a research report Tuesday. Both companies have sought to battle through the onslaught by diversifying into other areas, mainly by investing in solid-state memory chips and the development of all-chip storage systems, called solid state drives. Twigg expects solid-state drives will represent about half of data storage drives by 2020. Western Digital is making a huge play in the solid-state storage market with its $19 billion acquisition of SanDisk ( SNKD ), a leading provider of flash-memory chips used in smartphones and tablets. The deal positions Western Digital as having one of the most complete lines of storage among all providers. The deal, though, is a big risk for two reasons — Western Digital is taking on lots of debt, and the flash-memory market is highly competitive with the potential for substantial overcapacity, Twigg writes. This includes competition from Intel, Micron ( MU ) , Samsung and Toshiba. The good news is that Western Digital will be well-positioned if data-intensive applications like artificial intelligence, robotics, and the Internet of Things drive substantially higher demand for data storage, with hard-disk drives creating the backbone of these systems, he said. These same trends could bolster Seagate, though the company has been far more cautious about entering the chip-storage arena than Western Digital.