Tag Archives: gluu

Glu Mobile signs Nicki Minaj; no reason to ‘Pound the Alarm’

Hollywood-obsessed mobile game publisher Glu Mobile (GLUU) watched its stock tank like an Adam Sandler movie on Wednesday. Late Tuesday, the San Francisco-based company beat Wall Street’s second-quarter targets but offered disappointing guidance for Q3 and the full year. Glu, best known for its hit celebrity game “Kim Kardashian: Hollywood,” also announced new games featuring hip-hop artist Nicki Minaj and action-movie actor Jason Statham. They

Demi Lovato plans to give video games a ‘Heart Attack’

Singer Demi Lovato is the latest to join the celebrity video game market, joining the likes of Kim Kardashian and Katy Perry. The “Neon Lights” singer has partnered with mobile game developer Pocket Gems to create a game that follows the storyline of becoming a famous musician. Players will join Lovato on tour and backstage as they build their own music careers. The still-untitled game, due out this summer, will be a “choose your own adventure” story, Pocket Gem business development executive Jameel Khalfan told Billboard magazine. It will run on Pocket Gems’ Episode platform and will be available for Apple (AAPL) iOS and Google (GOOGL) Android devices. In May, Chinese Internet company Tencent Holdings (TCEHY) took a roughly 20% stake in Pocket Gems for $60 million, the Wall Street Journal reported. In April, Tencent paid $126 million for a 14.6% stake in Glu Mobile (GLUU), the game publisher that…

Oops, Glu Mobile did it again; Signs Britney Spears

Glu Mobile (GLUU) continues to mine the celebrity-themed video game niche that it created with “Kim Kardashian: Hollywood” by signing pop singer Britney Spears for a similar game. Glu stock jumped as much as 27% on the stock market today, a day after the company reported better-than-expected first-quarter results and announced a strategic investment by Tencent Holdings (TCEHY) and a partnership with Spears. In afternoon trading Thursday, Glu stock was up 22%, near 6.60. For the March quarter, Glu earned 2 cents a share excluding items on sales of $62.4 million. Analysts were expecting a per-share loss of a penny on sales of $51.6 million. Sales were up 33% year over year. Earnings were down 67% from 6 cents a share in the year-earlier quarter.