Oops, Glu Mobile did it again; Signs Britney Spears

By | April 30, 2015

Scalper1 News

Glu Mobile (GLUU) continues to mine the celebrity-themed video game niche that it created with “Kim Kardashian: Hollywood” by signing pop singer Britney Spears for a similar game. Glu stock jumped as much as 27% on the stock market today, a day after the company reported better-than-expected first-quarter results and announced a strategic investment by Tencent Holdings (TCEHY) and a partnership with Spears. In afternoon trading Thursday, Glu stock was up 22%, near 6.60. For the March quarter, Glu earned 2 cents a share excluding items on sales of $62.4 million. Analysts were expecting a per-share loss of a penny on sales of $51.6 million. Sales were up 33% year over year. Earnings were down 67% from 6 cents a share in the year-earlier quarter. Scalper1 News

Scalper1 News