Tag Archives: amzn

Amazon opens online store for wearable technology

With seemingly every major consumer technology company jumping into the wearable device market, Amazon.com (AMZN) has decided the time is right to open an online store devoted to the category. The e-commerce leader on Tuesday announced the launch of its Wearable Technology store, where it will sell activity trackers, smartwatches, wearable cameras and similar devices. To help educate consumers about wearables, Amazon has set up a Learning Center on the site that includes product videos and detailed buying guides. Also, the Editor’s Corner section of the store features wearable technology industry news and device reviews. “Wearable technology is an exciting category with rapid innovation,” John Nemeth, director of wireless and mobile electronics at Amazon, said in a statement. “We’re thrilled to bring our customers a store with the largest selection and great prices that helps eliminate the guesswork when deciding which wearable devices best fit their needs — whether…

Amazon Gets Top Reputation Ranking In Harris Poll

Amazon.com (AMZN) topped the list of companies with the highest U.S. public reputation in the 2014 Harris Poll Reputation Quotient study released Tuesday. The survey queries more than 18,000 people to measure the reputations of what Harris called the 60 most visible companies in the U.S. Amazon came in with an overall score of 83.87, with scores above 80 considered “excellent” by the polling company. Amazon dominated three of the six “reputation

Advertisers Shifting More Cash From TV To Internet

Amazon.com (AMZN), Netflix (NFLX), Yahoo (YHOO) and other Internet video content providers got some good news on Monday from an advertising trade group. A study of nearly 300 brand marketer and ad agency executives found that they plan to shift more of their ad dollars from TV to digital Internet video content programs in the next year. The study, released by the Interactive Advertising Bureau, found that most respondents expect original digital