Priceline Stock Up After Buuteeq Acquisition

By | June 11, 2014

Scalper1 News

Priceline Group (PCLN) stock was up 1% in morning trading in the stock market today, a day after the online travel agency announced that it had acquired Buuteeq, a privately held digital marketing platform for hotels worldwide. The purchase price and other terms weren’t disclosed. Priceline says Seattle-based Buuteeq’s cloud-based digital marketing software helps hoteliers manage their brand and drive bookings with responsively designed websites, Scalper1 News

Scalper1 News