Pandora Media Ads Climb In March, Says Analyst

By | April 1, 2014

Scalper1 News

March was a good month for a leading Internet radio company, it seems. Pandora Media (P) played more audio ads in March than January or February, says an analyst. Canaccord Genuity analyst Michael Graham sampled 16 hours of Pandora in March in four U.S. locations, and heard an average of 5.94 ads per hour, up from 5.88 ads in February and 5.75 ads in January. “Considering the quarterly average, our sampling suggests an audio ad load of 5.85 spots Scalper1 News

Scalper1 News