NetEase Leverages Partnerships In Mobile Gaming Shift

By | February 7, 2015

Scalper1 News

Chinese Web portal NetEase (NTES) is riding a wave of new strategic partnerships and rising revenue from its online games, advertising and e-commerce operations as it prepares to post Q4 earnings after the market close Monday. The Beijing-based company, best known for its desktop games, has held a lucrative exclusive license for Activision Blizzard ‘s (ATVI) “World of Warcraft” game in mainland China since 2009. The company also develops its own Scalper1 News

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