GoPro Adds Developer Program After Snatching Apple Designer

By | April 14, 2016

Scalper1 News

GoPro ( GPRO ) has launched a developer program with 100 companies, a day after the digital camera maker announced that it hired away a key member of Apple ’s ( AAPL ) industrial design team. GoPro stock rose 2% in the stock market today after surging 19% on Wednesday after the San Mateo, Calif.-based company announced the hiring of Danny Coster as vice president of design, effective at the end of April. He has been a core member of Apple’s design team for more than 20 years. Even with the two-day gains, GoPro stock is down over 20% in 2016. It has a low IBD composite rating of 31 out of a possible 99. The digital camera maker unveiled the “GoPro Developer Program” at a press event in San Francisco on Thursday. The program aims at helping third-party companies to create mobile apps, accessories, and physical camera mounts. Initial partners include car maker BMW ( BAMXY ), toy maker Fisher Price (owned by Mattel ( MAT )),   Twitter ( TWTR )-owned Periscope, Sennheiser, SanDisk ( SNDK ) and Volkswagen ( VLKAY ). Scalper1 News

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