Google Eyes Music Ad Market Vs. Pandora, Apple

By | July 3, 2014

Scalper1 News

With Google’s (GOOGL) acquisition of music-streaming service Songza, the search leader is going up against Pandora Media and Apple in a market expected to top $2 billion this year. Songza is a music-streaming service where users can chose music channels based on the time of day, the mood they’re in or what they’re doing. Users could chose, say, easy, breezy summer songs. U.S. advertisers this year are expected to pay $2.04 billion for online and Scalper1 News

Scalper1 News