Big Data Powers Verizon Go90 Mobile Ad Platform

By | September 30, 2015

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Verizon Communications (VZ) is doing all the right things setting up an advertising platform for its new Go90 mobile video service, says RBC Capital, which nonetheless lowered its price target on the phone company’s stock, citing intensified wireless competition. RBC analyst Jonathan Atkin trimmed his Verizon 2015 revenue estimate from $131.8 billion to $131.2 billion and lowered his price target to 48 from 51. He still has a buy rating on Verizon Scalper1 News

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