Paid Video Streaming Reaches Over 40% Of U.S. Homes
U.S. consumers that subscribe to video streaming services are adding more Web-connected TVs and tablet computers to their household consumer electronics, says media research firm Nielsen. Among U.S. households, 41% now subscribe to a video streaming service, up from 36% a year earlier, with Netflix (NFLX) and Amazon.com’s (AMZN) Amazon Prime still the top choices, says Nielsen’s Total Audience Report for Q4 2014, released Wednesday. The trend is