T-Mobile US (TMUS) targeted customers of Verizon Communications on Thursday with a wireless holiday season promotion, offering a free year of Hulu’s web video services to customers that switch service providers. T-Mobile, in earlier promotions, has offered free one-year Netflix (NFLX) subscriptions to new customers that buy Samsung Galaxy devices. Netflix, Hulu and Amazon.com (AMZN) are the three biggest online video providers. Verizon (VZ)
The fate of traditional media is being tested like never before, with subscribers to pay-TV services canceling or reducing their subscriptions at an increasing rate. Many TV viewers are opting instead for on-demand streaming from services like Netflix (NFLX) and Amazon (AMZN) Prime, says a report from PricewaterhouseCoopers. Based on an online survey of 1,200 U.S. consumers, PwC said that 16% had unsubscribed to cable, satellite and other pay-TV
After hitting a record high earlier in the day, Netflix (NFLX) stock reversed on Monday over concerns about securing enough content to keep its Internet TV service compelling for subscribers. Speaking at the UBS Global Media & Communications Conference in New York, Netflix Chief Content Officer Ted Sarandos said his company is ramping up its original TV show and movie production as it struggles to license content from the major studios. Netflix