Tag Archives: nflx

Advertisers Shifting More Cash From TV To Internet

Amazon.com (AMZN), Netflix (NFLX), Yahoo (YHOO) and other Internet video content providers got some good news on Monday from an advertising trade group. A study of nearly 300 brand marketer and ad agency executives found that they plan to shift more of their ad dollars from TV to digital Internet video content programs in the next year. The study, released by the Interactive Advertising Bureau, found that most respondents expect original digital

FCC Seen "Throwing In Towel" On Web; Netflix Falls

Netflix (NFLX) stock fell Thursday after federal regulators proposed new Internet rules that could let broadband service providers charge content companies, such as Netflix, for faster delivery of their products over the Web. The Federal Communications Commission said that it will revise so-called “net neutrality” rules in the wake of a court decision in January that struck down much of the agency’s authority to require broadband service providers

Netflix Twice Turned Home Video Business On Its Head

In just 16 years, Netflix has twice revolutionized the home entertainment industry, first with a subscription-based unlimited DVD rental program and more recently with its game-changing online streaming video service. But its success was never a certainty, especially in its scrappy early days when it charged for each movie rented. Today Netflix (NFLX) has more than 48 million subscribers for its Internet video service, which offers a collection of